Bart Story, a veteran entertainment research executive who worked in the home video distribution industry before leading ...

CULVER CITY, Calif., Sept. 25, 2024 /PRNewswire/ -- Marketing research and intelligence company MarketCast today launched MarketCast Ad Effect Express, an innovative new advertising testing solution ...

Bart Story, a veteran entertainment research executive whose work shaped marketing strategies for some of Hollywood’s biggest ...

Bart Story, MarketCast's senior director of over 20 years, has died from complications related to metastatic urothelial ...

LOS ANGELES & NEW YORK--(BUSINESS WIRE)--MarketCast, LLC (“MarketCast,” or the “Company”), the leading provider of strategic insights and data analytics to marketers and researchers in the global ...

LOS ANGELES--(BUSINESS WIRE)--MarketCast, LLC (“MarketCast”), the preeminent provider of strategic insights and data analytics to marketers and researchers in the global entertainment industry, ...

MarketCast promoted Amy Fenton from co-president to CEO of the market research and analytics firm. Fenton, who joined the company in December 2022, takes over the top job after former MarketCast CEO ...

LOS ANGELES, CA. / NEW YORK, N.Y. October 25, 2016// MarketCast, LLC (“MarketCast,” or the “Company”), the leading provider of strategic insights and data analytics to marketers and researchers in the ...

LOS ANGELES–(BUSINESS WIRE)–MarketCast, LLC (“MarketCast”), the preeminent provider of strategic insights and data analytics to marketers and researchers in the global entertainment industry, ...

Zoë Friend is leaving Netflix after more than five years to join entertainment research firm MarketCast as corporate senior VP of custom research and insights. In the new role, Friend will lead ...

Shamrock Capital has acquired Reed Business Information’s MarketCast, a leading provider of research and analysis to the entertainment industry. Financial details weren’t disclosed. But the agreement ...

Bart Story, a veteran entertainment research executive best known for his work at MarketCast and SAG-AFTRA, died December 23 ...