She is more often in a box seat on a show court these days. Tuesday, she sat on No. 1 Court to watch Taylor Fritz, the American world No. 5, reach his first Wimbledon semifinal with a four-set win over Russia’s Karen Khachanov.

Morgan Riddle’s effect on Wimbledon semifinalist Taylor Fritz’s rise in the rankings has been significant. He says so himself.

The only one making more headlines in the tennis world than Taylor Fritz is his girlfriend, Morgan Riddle. The tennis-fashion social media star has steadily made a name for herself in the content creation world, but she really shined at the 2025 Wimbledon Championships while cheering on her boyfriend.