Santa Cruz's tax on sugary beverages went into effect Thursday, seven years after a California bill banned local governments ...

It’s about democracy and and standing up to special interests,” said Shebreh Kalantari-Johnson, vice mayor of the Santa Cruz ...

Nationally recognized urban designer and consultant Robert Gibbs worked closely on downtown Santa Cruz a decade ago. We asked him about some of the issues facing downtown today.

Santa Cruz officials are prepared to challenge the ... “This is a big week for the soda tax movement,” he said.

A new so-called "soda tax" that was approved by voters in the city of Santa Cruz went into effect on Thursday, the first tax of its kind to be passed in California since a ban was signed by former ...

Santa Cruz officials are prepared to challenge the ... “This is a big week for the soda tax movement,” he said. Get the latest news and more great videos at NewsdayTV Credit: Newsday Dangerous ...

Santa Cruz officials are prepared to challenge the ... “This is a big week for the soda tax movement,” he said.

Northern California Town's Sugary Soda Tax Is First to Defy State Ban SAN FRANCISCO (AP) — A tax on sugary drinks takes effect Thursday in the beachside community of Santa Cruz, seven years ...