HBO Max launched on May 27, 2020, consolidating content from HBO, Warner Bros., and additional WarnerMedia-owned properties. The HBO Go service was discontinued in the U.S. later that year, providing ...

Warner Bros. Discovery's rebranding of HBO Max highlights the merger's failure to reach its original goal.

We’re not quite there yet, but it sure feels imminent.

HBO Max launched long before Warner Bros. merged with Discovery Inc. in April 2022. After the merger, Warner and Discovery ...

After two years as Max, HBO Max is once again becoming HBO Max. It joins a long line of brand reversals that demonstrate the power of established brand equity.

Guess who's back? Back again? The HBO in HBO Max will return this summer, two years after Warner Bros. Discovery dropped it ...

Warner Bros. announced Wednesday that it will be rebranding Max, the app formerly known as HBO Max, into, uh, HBO Max.

Just as Max has also changed its name back and forth between the now renamed HBO Max, many of these Cartoon Network classic ...

Russell Simmons has filed a $20 million lawsuit against HBO, Warner Bros. Discovery, and the producers of the 2020 documentary “On the Record,” alleging defamation, emotional distress and invasion of ...

With Oprah Winfrey very publicly exiting as a producer, Kirby Dick and Amy Ziering’s documentary On the Record, about the ...

Earlier this year, a report shared quite a few properties that were set to have their licenses expire on MAX at some point ...

Warner Bros. Discovery (WBD) credit rating drops to junk status in Q1 due to revenue falling short of expectations, and there ...