Jim Farley says Ford misread post-COVID demand for the F-150 Lightning as the company shifts to a new EV strategy ...

Ford stopped production of the F-150 Lightning electric pickup truck in October after a fire at a supplier, but announced yesterday production would end. The all-electric truck sold fewer than 100,000 ...

Ford Motor executives are said to be in talks over the fate of the all-electric pickup. No decisions have been made yet. Industry experts expect many automakers to end production of various EVs now ...

Ford was one of the early birds of the all-electric pickup truck market. Sure, you could say the GMC Hummer EV pickup or the Rivian R1T were just ahead of the Lightning, but they weren’t intended to ...

A big change is a coming, or something along those lines. But let’s backtrack first; a few years ago, Ford electrified its most iconic nameplate - the F-150. That was a massive change and one we knew ...