The official voice actresses for Elegg in each language were brought in for these Goddess of Victory: NIKKE ASMR videos. So the English one stars Abby Espiritu, Ayasa Ito performs in the Japanese one, ...

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The sensation begins at the base of my skull. It radiates up to my scalp, behind my ears, and across my forehead. It creeps down my spine and out to my fingertips like a faint, slow-moving spark along ...

The euphoric-but-relaxing responses to soothing visuals and quirky, textural sounds has spawned an online wellbeing phenomenon. But what is ASMR—and why do only some people feel it? Increasingly, ...

If you spend time on YouTube or TikTok, you may have come across videos of someone whispering into a microphone, carefully slicing stacks of slime, or slowly ripping strips of paper. These videos are ...

Forbes contributors publish independent expert analyses and insights. Mark Travers writes about the world of psychology. Have you ever heard or saw something that left your body tingling? A gentle ...

Autonomous sensory meridian response (ASMR) has become a new craze in the social media age, though the practice has been around for much longer. Many YouTube channels and apps are now dedicated to ...