Many “creatives” feel called to greater things. Some even see themselves as unrecognized artistic geniuses – after all, Andy Warhol also started out as a commercial artist and became world famous for ...

This time, we speak to Laurence Thomson, co-president and executive creative director at McCann. What ad made you realise this was the industry for you? For me it was imagery and illustration that ...

It's no secret that influencer marketing popularity has skyrocketed over the past couple of years, and partnering with influencers isn't a new concept. Just over the past year, the industry was valued ...

There are a few things pretty much everybody wants to avoid: jury duty, the dentist, soggy fries and advertisers. A recent Gallup study of people’s perceptions of honesty and ethics in various ...

Solomon Thimothy is the President of OneIMS, where he works with agencies and clients to develop predictable and scalable growth strategies. Using the faces of movie stars, supermodels and wealthy ...