Although Google AdWords gets most of the attention from paid search marketers, you shouldn’t ignore Bing Ads. The Bing Ads platform has a lot to offer, including several great new features that will ...

Bing Ads has rolled out an update to its user interface which now allows users to manage targeting settings in bulk. Location targeting, ad schedule targeting, and device targeting settings can all be ...

Bing Ads is releasing some additional productivity and time-saving tools for users managing their campaigns via Bing Ads Editor. Already available in the Windows version of Editor, label management ...

Page feeds in Bing Ads will be rolling out to all accounts over the next few weeks to help advertisers manage targets for Dynamic Search Ads. Why should you care? Page feeds eliminate the need to ...

Many website owners depend on Google's AdSense program, which allows them to generate additional income from Google ads they agree to host. If you want to expand your site's advertising reach, you are ...

Bing Ads announced a new feature that allows you to set up recurring insertion orders. That should help agencies and advertisers not forget to manually create IOs for their ad campaigns. You can set ...

Microsoft is experimenting with new ways of sharing advertising revenue with publishers through its artificial intelligence-powered Bing Chat, according to a blog post by vice president and consumer ...

With its AI reinvention, Microsoft’s Bing has reached new heights in popularity and users. Now Microsoft is preparing to try to drive more traffic to publishers, as well as further monetize the ...

It has finally happened: a ChatGPT-based product is getting ads. That's Bing Chat, of course, and nobody should act surprised. It was only a matter of time until someone monetized a generative AI ...

Microsoft has spent a lot of time and energy over the last few months adding generative AI features to all its products, particularly its long-standing, long-struggling Bing search engine. And now the ...

Say hello to Microsoft Advertising. When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. In a change that mostly affects marketers, Microsoft has ...

Microsoft’s strategy of using pop-up advertising to promote new features and services has returned—and ad blockers can do nothing against it. I saw two examples of this on Monday morning using ...