The session will bring together senior leaders, curation partners and experts from across the video ecosystem for a ...
According to Querou and Franck Tetzlaff, fellow Vibe.co co-founder and chief technology officer, focusing on direct publisher ...
Today Untapped Growth, a media buying collective built for independent agencies and mid-market advertisers, announced a new partnership with FreeWheel, a global technology platform for the streaming ...
CTV advertising was among the ad tech trends in 2025, and it will keep gaining momentum in 2026 and beyond. CTV ad spending ...
Albertsons Media Collective and NBCUniversal are working to provide closed-loop measurement that bridges connected TV exposure and retail outcomes, per details shared with Marketing Dive. The ...
New Performance Enhancer solution connects premium CTV exposure to measurable digital conversions across the globe, giving ...
For years, connected TV (CTV) has been treated as the domain of brand advertisers — a big-screen storytelling channel, strong in reach and emotional impact, but rarely considered a performance engine.
The VDO.AI Automotive Ad Engagement Benchmark Study found CTV-led campaigns with a 93% video completion rate, above the 85% ...
On December 1, 2025, Quantum BioPharma announced the airing of the final segment of a three-part investigative series by CTV News’ W5, highlighting the company’s USD $700 million lawsuit against CIBC ...
CTV Atlantic gets in the holiday spirit and prepares to help families in need across the Maritimes on Saturday, Dec. 6 with ...