The clean girl aesthetic has been alive and well. While it may have been called “no-makeup makeup” or “minimalism” in the mid ...

Sometimes, being a “clean girl” means foregoing doing the dirty. Gen Z skincare fanatics are finding that participating in the “morning shed” — a social media trend that involves slathering on ...

See more of our trusted coverage when you search. Prefer Newsweek on Google to see more of our trusted coverage when you search. In 2021, I was constantly stressed and wasn't taking care of myself ...

Add Yahoo as a preferred source to see more of our stories on Google. In the beginning, the ‘Clean Girl Aesthetic’ trend that was all over TikTok didn’t bother us. At the time, it seemed to champion a ...

If you’ve been on TikTok or Instagram in 2025, chances are you’ve seen it—the Clean Girl aesthetic. Slicked-back buns, dewy skin, neutral outfits, and gold jewelry. It’s polished, minimal, and ...

You wash your face religiously, yet your skin still looks dull, feels irritated, or breaks out without warning. The problem isn’t your dedication, but what you’re putting on your skin. A clean ...

In the beginning, the ‘Clean Girl Aesthetic’ that was trending on TikTok didn’t bother me. The trend seemed to champion a clean and simple beauty routine that featured minimal makeup (think: dewy skin ...