A pretty simple concept applies to driving at night: the better you can see, the safer you will be. To serve that premise, premium carmaker Audi has focused on developing lighting technologies that ...

During the 2012 Super Bowl broadcast, Audi debuted a commercial that put its massively bright LED headlamps in the spotlight. The clip's vampire theme was dull, but it got the point across: Audi has ...

Audi is introducing the first Digital Matrix LED headlights that can project images on the road like a movie projector in its new electric SUVs. With the launch of the 2021 versions of the e-tron and ...

The infamous laser headlights are finally making their appearance on the US-spec Audi R8 through a special edition. That being said, the FDA approved the use of similar tech on the BMW i8 last summer, ...

Audi is obsessed with lighting. It was the first automaker to bring LED headlamps to the masses, then it incorporated GPS, pedestrian detection and selective dimming in its A8 sedan, essentially ...

The latest Audi RS3 Sportback and Sedan are on the horizon and an image has leaked online showcasing the intriguing LED headlight signature of the performance car. This image looks to have been ...

Audi continues to impress with its headlight technology. At the LA Auto show, the big news for the automaker is the E-Tron Sportback -- an new model with a sleeker design. But while most of that tech ...

Audi is one of the most technologically progressive automakers around. In fact, its whole company slogan, “Vorsprung Durch Technik,” is focused on it. The phrase translates to “Progress Through ...

As part of the celebrations marking its 100 anniversary, as well as part of its year-long tradition, Audi will attend this year's Worthersee Tour in Reifnitz, Austria, from May 20-23. The tour is ...

Audi AG customers in Europe will be able for another $3,000 to buy A8 sedans with headlights that see around corners and illuminate more space without blinding oncoming motorists. "Extremely trick," ...