Fred is working as a freelance content specialist rendering his services to various media and publication houses. Fred has a master’s degree in English and is working as a full time blogger for over 6 ...

Ahold Delhaize USA will launch Edge, a new retail media platform, on Jan. 5, marking a shift in how the company manages ...

JCDecaux signs an exclusive contract for in-store digital screens for Galeries Lafayette Paris Haussmann strengthening its DOOH Parisian department store advertising offering The screens will be ...

Screens at store entrances target shoppers at the moment of decision, offering brands a prime opportunity to connect. Morrisons is set to install 300 digital advertising screens across its stores as ...

From next year shoppers at Morrisons will be greeted with new digital advertising screens outside the supermarket chain's stores. The high-tech screens will feature a rotation of adverts designed to ...

Kroger is bringing digital smart screens to 500 of its stores across the U.S., per a Wednesday announcement. The grocer is expanding its partnership with Cooler Screens, which makes digital smart ...

Flyby, a UAE-German AdTech company, transforms conventional delivery boxes into cloud-connected advertising assets. This isn’t just about advertising — it’s about creating a new standard for the ...

High-resolution advertisements are expected to appear in South Station by 2013, a development that could provide an anticipated $1 million in annual revenue for the Massachusetts Bay Transportation ...

For small and medium-sized enterprises, digital out-of-home advertising offers an opportunity to compete with bigger organizations on their own turf. Investing in this medium is a tall order for ...