Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. In the early 2000s, marketing students were taught the importance of an “elevator pitch”—a ...

An elevator pitch is a concise and compelling summary of your business that can be delivered in the time it takes to ride an elevator, typically 30 seconds to 2 minutes. This brief yet powerful ...

An effective elevator pitch opens doors — it’s your introduction to professional acquaintances, colleagues, and potential employers. Here are three tips for crafting the perfect pitch. Crafting a ...

On ‘Entrepreneur Elevator Pitch,’ entrepreneurs have just 60 seconds to pitch their business. Success in the elevator means cash and mentoring that will change the course of contestants’ businesses ...