The use of HTML entities in Google's search results in order to make your snippets stand out is nothing new. We've been reporting on it for literally ten years. We've seen it in sitelinks and AdWords ...
For years, SEOs optimized pages around keywords. But Google now understands meaning through entities and how they relate to one another: people, products, concepts, and their topical connections ...
Who doesn't love HTML Entities, unicode characters and the like? I ♥ them! Well, now there is a search engine named Amp-what to help you search for your favorite entities. For example, here are the ...
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