Lay's Just Debuted an All-New Chip Flavor & People Are Freaking Out
Lay's has released its first-ever sweet potato flavor for its Poppables line and fans are freaking out. Here's what you need ...
Marketing Dive16d
Lay’s takes soccer stars on chip-fueled pub crawl to boost fan engagement
In the spot, soccer legends David Beckham and Thierry Henry finish a bag of Lay’s before using the “Chip Cam” to find fans in the stadium with Lay’s in hand who were then invited to watch the match ...