In September, Google announced what it calls a “helpful content update” – aka a search algorithm change to favor sites with superior user experiences. One part of the update was that Google will ...

In today’s rapidly evolving digital landscape, harnessing the power of user-generated content (UGC) has become a game-changer for app marketing. TikTok, the dynamic social media platform known for its ...

Aldi's big bags sell out and Home Depot's bucket goes viral—plus, why it was a bad week for Costco and Unilever. Brands are no longer partnering with influencers purely for social engagement; they’re ...

What if creating professional, engaging ads didn’t require a camera, a production team, or even a scriptwriter? Imagine generating high-quality, user-generated content (UGC) ads in just minutes, all ...

Opinions expressed by Digital Journal contributors are their own. Content creation in the modern age can be tricky. With so many moving parts to analyze — including analytics from organic engagement — ...

Seeking content creators for user generated Nectar Hydration content that can do UGC-style ads. Will provide the exact script and exact visuals/B-Roll we need - no thinking needed on your end. (Unless ...

In May, Salha Aziz decided to try her hand at creating user-generated content, or UGC, for brands. Consumers create UGC for brands to use on their own social media pages or in paid ads. Here's how ...

Doritos is removing its logo from its advertising as the PepsiCo-owned snack brand unveils a campaign targeting ad-adverse Generation Z. The "Another Level" campaign will remove all logos and mentions ...

Seeking lifestyle-focused creators and real women to film UGC-style content for House of Sundar, a premium slow fashion brand. Content will be used across Meta ads, email, and social platforms. The ...

UGC, or user-generated content, is experiencing a new boom, with help from TikTok. Advertisers are embracing paid UGC as a cheap, authentic form of promotion. And creators are finding it a lucrative ...