Return on investment (ROI) is a ratio that measures the profitability of an investment by comparing the gain or loss to its ...

In order to make educated decisions when investing, you need to determine how much you could make on that investment. To do this, you need to calculate return on investment, or ROI.

For starters, there’s the basic method. The components of any solid ROI calculation should include revenue generated by the campaign, profit margin and the costs of executing the campaign. While ...

Measuring ROI effectively will help marketers add value to their organizations and attract their fair share of resources. Basic ROI Calculation The math is basic, but the components aren't always easy ...

According to Titus, the basic structure of the ROI took is simple — benefits divided by costs equals ROI. Assessing both the costs and the benefits are a bit less straightforward than this basic ROI ...

3 Ways To Calculate PPC ROI You want to know if you’re making money on PPC, but what is the best method to calculate the return on your advertising investment? We examine three methods: return on ad ...

This investment had a negative 40% ROI in two and a half years. Return on Investment and Time The basic ROI calculation does not consider the amount of time the investment is held. If you only ...