I just want to make my own unboxing videos, OK? The post Here’s How To Get PR Packages, According To 4 College Influencers first appeared on Her Campus.

Miracles don’t happen overnight, but you can achieve impressive outcomes if you work with your PR agency effectively and wisely.

Below, you'll find a quick primer on how to get the most out of your business's PR efforts and how to avoid some of the pitfalls that so often lead agency-client partnerships astray.

If you don't keep your media contact list up-to-date, your pitches may begin to bounce, resulting in a low sender score. Learn how to keep a healthy PR email list.

Hiring someone to handle your small business' PR can be costly and ineffective. Doing your own PR starts with setting realistic and clear goals from the start. Then figure out where your audience ...

Financial PR experts offer wealth managers tips on getting the most bang for their marketing or PR bucks.

To get a sense of how Performance PR works, consider the marketing needs of a typical direct-to-consumer (DTC) beauty brand. The brand wants exposure, credibility, and recognition.

Executing a solid PR strategy and creating buzz around your enterprise may sound daunting, but it doesn't have to be. Here are three tried-and-tested ways to get more media placements and name ...