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An augmented reality (AR) app, which brings the Legend of Alderley Edge to life for visitors, has been launched, focusing on people's connections to the legend.

Google (GOOG, GOOGL) on Thursday debuted an all-new version of its Android operating system designed to power virtual and augmented reality headsets and glasses. Dubbed Android XR, the software, which ...

Snapchat has been experimenting with generative AI-powered augmented reality lenses in its app for the last couple years. Now, the company is allowing users to make their own with a new standalone app ...

XREAL is a company that makes Augmented Reality glasses, which basically put a floating display in front of your eyes without completely obscuring your vision, allowing you to see virtual and ...

Weren’t we supposed to be watching movies wearing virtual reality helmets by now? Full immersion, not just 3D. But the technology, it turned out, fell short of its lofty promise. Helmets delivered ...

Stadium fans can click on players, revealing real-time stats, heat maps, and replays as part of FIFA's effort to sell tickets and introduce a new data-driven approach. The 2022 FIFA World Cup is well ...