Younger Indians are beginning to drink differently. A small number of Gen Z consumers are exploring moderation—drinking less, ...

Snapchat has partnered with The Economic Times on a new report into Gen Z trends in India, which will include ongoing editions and updates to share key insights into various aspects of young user ...

Airbnb is bullish that its experiences feature, which allows travellers to explore a city with local guides, will offer good ...

IBS Intelligence (IBSi) is the world’s only pure-play Financial Technology focused research, advisory, and fintech news analysis firm, with a 30-year track record and clients globally. We take pride ...

In a fast-paced world marked by economic uncertainty, social unrest, and digital saturation, Generation Z is turning inward ... sharing astrological insights on TikTok, and meditating in dorm ...

Hyper-personalization goes beyond generic messaging. It leverages AI, real-time data, and omnichannel engagement to create highly tailored customer journeys. In India, this strategy is proving ...

The Times of India introduces the Power Creator Awards to celebrate India's influential digital creators. These awards ...

Currently listed among Airbnb’s eight “expansion markets” - beyond its five core geographies -India’s rapid adoption of ...

Zepto Atom offers data insights for consumer brands, aiming to disrupt India's ₹1,000 crore consumer analytics market with in ...