Success in 2026 for B2B marketers to break the mold, invest in market conditioning, and build campaigns that put buyers at ...

January, what some retailers call the “fifth quarter,” is often overlooked. The advertising pullback after Dec. 26 creates ...

Everton's shiny new stadium is allowing them to leverage new commercial opportunities that previously wouldn't have been ...

Effective social media content has the power to shape first impressions and influence buying decisions long before a lead ...

The real opportunity of AI is not in automating every task, but in using it to make sense of the data you already have.

Despite the emphasis on and progress in marketing performance measurement and management (MPM) over the past decade, research continues to show that the link between marketing and the business still ...

Marketers are shifting their focus from basic metrics to more holistic reporting that demonstrates event success and how it drove business outcomes.

MarketMagnetix Media Group has positioned itself as a premier digital marketing agency, focusing on customized solutions for law firms, medical practices, and manufacturing companies. With a strong ...

Author Filippo Marchesani shows how algorithms shape every click and equips marketers with a practical, ethical lens for understanding digital behavior. COLORADO, CO, UNITED STATES, January 2, 2026 ...

Sir Martin was CEO of WPP for 33 years, building it from a GBP1 million 'shell' company in 1985 into the world's largest advertising and marketing services company, with a market capitalisation of ...

My graduate studies included learning about constraint-based optimization algorithms (such as linear programming) and ...

As Polymarket and Kalshi continue to grow in popularity, they have worked with social media accounts claiming to be breaking ...