McDonald's and Krispy Kreme announced on Tuesday that the companies are ending their partnership after the doughnut maker ...

As fast food sales, and consumer sentiment, decline at the same time food prices increase, more and more brands are reevaluating their strategy.

$130 billion+ - Per its end-of-year financial update McDonald's global sales for 2024 hit over $130 billion. Revenues were up by over $1 billion year-on-year. -1.4% - Same-store sales in the U.S ...

Flatley joined McDonald’s in 2017 as U.S. chief marketing and digital customer experience officer. In 2021, she was promoted to global chief marketing officer and became head of new business ...

We've seen plenty of elaborate marketing campaigns from McDonald's over the years, but its latest looks set to be the most epic yet. Covering over 100 markets, McDonald's 'As Featured in' campaign ...

McDonald’s is a global brand that has been able to successfully localise its campaigns in Asia to build consumer trust and affinities by effectively tapping into culture. Regional marketing director ...

Fast-food restaurant giant McDonald's resolved a four-year legal battle with The Weather Channel owner Byron Allen over ...

McDonald’s has previously said it wants to reach 100 million loyalty program members by 2027. ... Australia and Germany will also pay into the global digital marketing fund.

McDonald's has not said how it will feature its food in the upcoming Marvel production, ... McDonald's global chief marketing officer and head of new business ventures, ...

Leo Burnett UK worked on the campaign to introduce the new burger, with rollouts across Europe spanning social, outdoor, radio, TV and cinema.

McDonald’s, the world’s largest restaurant company, announced that it will no longer set “aspirational representation goals.” Brand Marketing McDonald’s retires some diversity goals in ...