Time is ticking (sorry) ...

It’s LVMH Watch Week, so here's WIRED's pick of the timepieces that made their debut—plus one notable gatecrasher.

Watches of Switzerland hikes annual sales outlook on ‘strong’ festive demand - Demand for its luxury brands, such as Rolex ...

Dive into the past.

Ben shares his reasons for buying a third-gen Omega Planet Ocean 600M instead of the revamped fourth-gen PO ✓ Read all about ...

LVMH Watch Week showed off Louis Vuitton and Bulgari timepieces, while Jennifer Lawrence and Timothée Chalamet shone at the ...

Omega gives its ceramic-and-titanium Seamaster Diver 300M an all-white revamp, featuring a frosty dial design for the 2026 ...

A frosty no-date version ...

Figures from Morgan Stanley and LuxeConsult reveal the most lucrative watch brands worldwide, including Omega, TAG Heuer, and ...

In today's episode of Fratello Talks, we're discussing the relevance of analog watches in today's digital world ✓ Be sure to ...

Discover seven stylish Omega watches to gift him on Valentine’s Day 2026, from iconic Speedmasters to elegant De Ville and Seamaster models that blend Swiss craftsmanship, luxury, and timeless design.

Few watches can claim the cultural weight, technical pedigree, and emotional pull of the Omega Speedmaster Moonwatch. Born for motorsport, immortalised by space exploration, and trusted on the Moon ...