ChatGPT ads might already be here; TikTok’s new ownership deal has marketers spooked; and California unveils a new consumer ...

I’d stumbled across the Pine Wizard Frog—a recurring character on the official TikTok account of household cleaning fluid ...

Now that TikTok has entered the search ad game, have you adjusted your media mix? If you're trying to reach Gen Z or Millennials and you haven't yet made use of the many advertising capabilities ...

TikTok has overtaken all other major social platforms to become the leading source of news for young adults in the United States, underscoring a generational ...

Geopolitical pressures and AI concerns still loom, but advertising is predicted to keep growing this year … though it's the ...

According to The Hollywood Reporter, the tagline “Question Everything but Yourself" is displayed across the bottom of each of ...

TikTok has added a Minis tab that enables users to watch micro dramas in its app, as it looks to boost engagement and ...

Doesn't really work with the actual lyrics... There's a new TikTok trend going around featuring a nearly 5-year old Morgan Wallen song that's racked up thousands of posts and millions of views from ...

Competition among retailers for a slice of the $129 billion U.S. beauty and personal care market is fiercer than ever due to the ease of e-commerce and the advice shoppers seek on social media ...

More than one billion users visit TikTok every month, and since its launch in 2016, it's grown to become one of the most ...

Transparency is key. If users understand when they’re engaging with AI-generated media and can opt in knowingly, brands can ...