The Trade Desk on Thursday announced its first native app built for use with a separate cloud or data warehouse. It’s called ...

Life360, a popular family safety and tracking app, is getting deeper into the advertising and analytics platform business. On ...

Life360, a popular family safety and tracking app, announced its first location-based ad targeting solution, called Place Ads ...

Life360, a popular family safety and tracking app, announced its first location-based ad targeting solution, called Place Ads ...

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...

Meta changes up its strategy for tackling improper AI advertising; ICE is proving bad for business; and agencies are worried about their jobs.