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Versant. Mark Lazarus, who will lead the new unit, wrote in a memo to staffers, “Versant represents more than a name – it ...
The spinoff will house Comcast's cable TV assets like USA, MSNBC, CNBC and E!, as well as some digital brands like Fandango.
Versant, the Comcast-owned company formerly known as SpinCo, has a new programming team. The company has named six executives ...
Comcast’s SpinCo, which will include USA, MSNBC, CNBC and E!, will be renamed Versant to emphasize corporate versatility and ...
Versant will be the name of the parent company for the cable networks and other assorted media assets that will be spun off ...
NBCUniversal and Versant have struck a two year deal that will allow NBCU to sell advertising inventory housed at its sibling ...
6don MSN
Mark Marshall will oversee Versant's sales strategy and revenue, while Tom Winiarski will lead ad sales and monetization ...
Versant, Comcast's planned cable spin-off entity, has struck a two-year ad sales agreement with corporate cousin NBCUniversal ...
But Versant will also now be able to negotiate their own rights deals. And CEO Mark Lazarus, who once served as the NBC Sports president, is already laying out the company’s strategy when it ...
"It speaks to our adaptability and embraces the opportunity to shape a new, modern media company," CEO Mark Lazarus told ...
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